double loo rolls

Aldi trials double loo rolls in bid to cut plastic waste

Larger rolls mean less packaging and fewer delivery journeys

Aldi has introduced double toilet rolls to selected stores in a bid to reduce plastic waste and their carbon footprint.

The German retailer has doubled the volume of sheets per roll on some of its own-brand lines, which in turn reduces the size of the packaging.

If the trial is successful and rolled out across all Aldi stores, this could remove 60 tonnes of plastic packaging from Aldi per year. Plus, as delivery trucks will be able to fit on more packs, fewer delivery journeys will be required, thereby reducing their carbon footprint.

The UK’s fourth-largest supermarket has launched a number of green initiatives in recent years, including introducing clear milk bottle tops and fully-recyclable handwash pumps in a bid to reduce plastic waste.

The supermarket – recently voted the UK’s cheapest for the third straight year – has also improved recycling options for its customers, by joining the Podback recycling scheme, as well as introducing soft-plastic recycling points to its stores.

The trial, which will take place in the West Midlands, East Midlands and Yorkshire and will see double toilet rolls available to buy in four, six, eight and twelve packs.

Luke Emery, Aldi’s plastics and packaging director, said: “At Aldi, we’re working hard to reduce our environmental footprint wherever we can, and we’re always looking for new ways to make a difference.

“Reducing the plastic waste and carbon emissions related to such a widely-used product will have a huge positive impact, and it’s just one example of some exciting changes we have in the pipeline.”

Image courtesy of Aldi.